Sales Funnel Lesson #6 - Check Your Funnel Works Perfectly

A key mistake many new Internet marketers make is not testing
their sales funnel to ensure that it works. Many of these
marketers will only find out that their sales funnels are not
working as they should from customers or subscribers who are
willing to pass along the word that the sales funnel is broken.

While they may eventually find out that the sales funnel is
broken and not working properly at some point, those Internet
marketers who fail to test it ahead of time lose out on all of
those potential profits they could have had if they had just
tested the funnel themselves ahead of time. 

After all, they have virtually no chance of getting those
customers back into the funnel, especially if those offers are
one-time offers, as those offers (both upsells and downsells)
are only supposed to be shown after the main product offer is
purchased. After the customer exits the funnel, they essentially
lose the chance to gain more profits from that customer.

In addition, those marketers may get a reputation for not being
the most proficient or reliable in creating sales funnels and
offers, which could damage their chances of working in
profitable joint ventures, getting more customers and
subscribers, etc. 

In essence, its not worth overlooking whether your sales funnel
is properly working or not; you need to test it ahead of time
before launching your product offer.

Thus, you should go through the ordering process to ensure that
all parts of the sales funnel work as they should. 

This means that you should request the free report you offer on
your squeeze page and ensure that you receive the report (or
link to download the report) and the follow-up email sequence
you created. 

This also means that you should purchase the main offer, ensure
you get the follow-up email to download the main product, and
also ensure that you get sent to the first upsell offer in your
sales funnel.

Note that most of the major sales platforms (ClickBank, JVZoo,
WarriorPlus, etc.) provide an option to pay $0 or $0.01 to test
the product to ensure its working.

Thus, you can and should test all aspects of your sales funnel
first before you publish it and promote it to the public for
purchase. 

You should go through each upsell and downsell, purchasing them
and ensuring they take you to the next offer in the sales
funnel. You should also go through each offer of the sales
funnel and decline the offer to ensure the funnel takes you to
the next appropriate offer in the funnel to ensure that every
customer is presented the offers that you expect him/her to be
offered to maximize the profit potential of each customer who
goes through your sales funnel.

It would also not hurt to ask other experienced Internet
marketers to test your sales funnel as well, just to ensure that
it works for them as it should. 

Remember, if your sales funnel falters at all while a customer
is going through it, you lost any chance of adding onto your
profits from that customer, with virtually no way of making up
for that lost profit, so it never hurts to double- and even
triple-check your sales funnel to ensure its working properly. 

This includes the emails that should be sent after a purchase is
made from each upsell and downsell within the funnel; ensure
that they are sent so that customers will not be upset over
failing to get an email with their product download information
in it.


To Your Success,
YOUR NAME

------------------------------------------------------------
Download FREE ClickBank Review Sites Every Month
http://www.supersalesmachine.com/?hop=CLICKBANKID

Get Instant Access to 300+ 'How To' Video Tutorials
http://www.supersalesmachine.com/c?hop=CLICKBANKID&p=nl


PUBLISHER TIP! Sign up for a ClickBank.com account and replace
CLICKBANKID in the link above with your ClickBank nickname. Your
affiliate link will send visitors to a free membership site.
Whenever they upgrade or purchase any products or services
including upsells through our email promotions or webinar events
you will receive 50%-75% commission on all offers in our
network. We currently have over 90 quality offers in place so
you can earn up to $1,500 per referral! For full details on our
lucrative affiliate program, swipe emails and custom landing
pages visit: http://www.supersalesmachine.com/jv

